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"Kodak had no expertise in making cameras"

Ummn, Kodak has been making cameras as long as they've been in business. Eastman's first camera was called simply, the Kodak, and then they went on to make the Brownie, Instamatic and the DiSC, among many others.

A distinguishing feature of Kodak cameras since the mid-60's or thereabouts is that they all have FLOPPED, and flopped badly. Kodak went after Polaroid (now THERE'S a brand that is well and truly boned) and promptly got sued out of the market, then they pushed the DiSC as the new Instamatic and got blindsided by auto-loading 35mm's from Japan. They were actually one of the first to have a pro-level digital camera out on the market, the DCS-400 (I actually used one to shoot a big convention for another dinosaur company, MicroAge, back in the early 80's. I digress...) but they couldn't keep up with the pace of the market and got clobbered by Nikon, PhaseOne, Foveon, etc.

Another problem Kodak faces with their cameras is they used the same business model that Gillette uses: Sell the razors (or cameras) cheap, and make the money on the blades (or film+processing.). No film and no processing means no Bill Cosby commercials and no profits for Kodak.

Kodak's current problems aren't a result of not knowing how to make cameras, they just don't know how to make the RIGHT cameras. Their failure is compounded by not knowing how to make money off anything but film sales and a complete and utter lack of ability to respond quickly enough to the market.

So in the end, your point is even more valid: The tools for success are still there for the newspapers, as they were for Kodak, but the newspapers just don't know how to use them.

And by "80's" I mean "90's, of course. Digital hadn't advanced quite that far then...

NPR just had an analyst on yesterday who described the worry over Kodak as "overblown." A lot of the belief about their immediate downfall relates to their borrowing against their credit. However, the majority of Kodak's income, whether appropriate or not, comes in the 4th quarter, so the practice of borrowing capital, when they are down for the year, isn't a hail mary from a dying company. Maybe. It is of course true that their business models have become dinosaurs before, but you never can tell with companies, they might just pull something great out of the hat.

The Republic's big expose this week is the BCS bowls. Their crack reporters have discovered there is big money and mild corruption in the system. WOW! Joe Sportsfan has known that for the last 10 years.

In the meantime they have missed the biggest scandal since Watergate, with much of it occurring in our own back yard. The Fast and Furious gun-running program, driven by the ATF/FBI/Justice Department, apparently has provided thousands of weapons to the drug cartels who are at war with the Mexican government and killing Mexican officials with U.S.-supplied arms. The Obama administration is supporting treason in Mexico. At least nobody died in Watergate.

Like Kodak with cameras, the Republic knows how to publish a newspaper, they just have no clue what to write about. Their Peter
Principle editorial staff is full of EEO incompetent wusses.

Kodak could survive. It just has to admit that it can't be the big wheel it once was, find its niche, and move on. The same for newspapers. They think they're still big and influential; they can't admit things have changed.

An example of what I'm talking about is Holley carburetor. That company still exists. It once put out millions of carburetors a year. There hasn't been a carburetor equipped car produced in well over a decade. It's diversified into other automotive products, but Holley carburetors are still for sale. It's just a much smaller company.

Meanwhile, there are whole new carburetor companies today.

Kodak should have stuck with a film line. Film still has its uses.

And now, Kodak is reported to be talking to a restructuring specialist, and the stock has tanked 60%. Bankruptcy may be necessary for Kodak to unload its patents.

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